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Realeyes Blog

By

David Waterhouse

Posts By David Waterhouse :

Christmas

Heathrow’s Teddy Bear Ad is Most Emotionally Engag...

Heathrow Airport campaign “The Heathrow Bears Return” is the most engaging Christmas ad of the year....

Christmas Ad ranking

John Lewis’ Elton Ad Is Fifth Most Engaging Of Ret...

AI company Realeyes ranks John Lewis’ festive ads based on how much attention, emotional engagement ...

Christmas Ad ranking

AI-Powered Insights On How to Create The Perfect C...

The John Lewis ad is almost here – and with it the official start of the Christmas period. Sure, it’...

Christmas Ad ranking

“The Long Wait” Is The Most Effective John Lewis C...

Tear-inducing 2011 campaign at top of UK retail store’s Xmas tree, according to Realeyes’ face-readi...

Halloween

5 Unintentionally Creepy Children’s Ads That'll Ha...

It’s Halloween. A time to dress up, overdose on sugary treats and scare ourselves and our loved ones...

Attention

How AI Can Help Brands Be Heard In The Age Of Dist...

The other weekend I caught myself juggling between six different connected devices at the same time.

Attention

New AI-Powered Metric Tells Brands How Much Attent...

Advertisers can now find out how much attention their ads will attract before they are launched than...

Company

Former AOL And MediaMath Director Rob Blake Joins ...

Martech pioneers Realeyes - which uses emotional AI software to help advertisers such as Coca-Cola a...

Company

Realeyes Shortlisted For Europa Award

Realeyes has been shortlisted for a Europa award.  The tech company, which uses emotional AI softwar...

Case study

Which Cannes contenders will come out on top?

  Trying to predict a Cannes winner is a tricky business. After all, from the tens of thousands of m...

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