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Realeyes Blog

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Natalia Kuznetsova-Rice

Posts By Natalia Kuznetsova-Rice :

How emotions affect memory

90% of human behavior is driven by emotions. When it comes to emotions created by video content, we’...

How emotions rule spending

In his bestseller “Thinking, Fast and Slow” Daniel Kahneman addresses a phenomenon that could be a G...

Creative testing Emotion measurement

Three myths about emotion measurement. Busted.

“The next frontier” of big data, EMOTION ANALYTICS is confidently making its way into marketing rese...

Company

Realeyes appoints Dorota Smaggia as Managing Direc...

Dorota takes Realeyes’ emotion analytics technology to the French market, introducing emotional inte...

Emotion measurement

How to identify a strong performing video without ...

At Realeyes, we want your videos to perform the best they can. Making your videos seen, shared and l...

Creative testing Performance measurement

How do you know if a customer loves you so?

IT'S WITHIN THESE FOUR METRICS “If you want to know if he loves you so, it’s in his kiss”, once advi...

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