| Position | Brand | Campaign | % Better than | Score |
|---|---|---|---|---|
| 1st | Hershey's | Hello From Home Simone Biles | 92.5 | 9 |
| 2nd | TD Ameritrade | Hopeful #likeyou | 90.0 | 9 |
| 3rd | Panasonic | Neymar Jr.'s Challenge Vol.2 Blindsoccer | 90.0 | 9 |
| 4th | Hershey's | Hello From Home Jordan Burroughs | 89.4 | 9 |
| 5th | Adecco Group | Gymnastics | 89.4 | 9 |
| 6th | Nissan | Bolt Vs Flame | 89.3 | 9 |
| 7th | Minute Maid | #doingood | 88.1 | 9 |
| 8th | Visa | The Shopping List | 87.2 | 8 |
| 9th | Panasonic | Neymar Jr.'s Challenge Vol.1 Badminton | 86.6 | 8 |
| 10th | Bounty | Quicker than Chloe feat Allyson Felix | 85.2 | 8 |
| 11th | P&G | Strong | 84.1 | 8 |
| 12th | Pampers | Olympic Baby Dreams | 81.6 | 8 |
| 13th | Adecco Group | Go Team USA | 79.2 | 8 |
| 14th | Zico Coconut Water | The Letter | 76.9 | 7 |
| 15th | Visa | The Carpool to Rio | 75.0 | 7 |
| 16th | Gatorade | Never Lose the Love | 74.4 | 7 |
| 17th | McDonald's | Friends Win! | 73.8 | 7 |
| 18th | Panasonic | Neymar Jr. Olympic/Paralympic | 66.4 | 7 |
| 19th | Milk Life | Milk Builds Champions | 65.6 | 7 |
| 20th | United | One Journey. Two Teams | 62.0 | 6 |
| 21st | Liberty Mutual Insurance | Medals | 62.0 | 6 |
| 22nd | BP | The Energy Within | 61.5 | 6 |
| 23rd | Smuckers | Team up for Rio 2016 | 60.2 | 6 |
| 24th | Samsung | The Chant | 59.9 | 6 |
| 25th | Visa | The Heart | 59.6 | 6 |
| 26th | Mario & Sonic | At the Rio 2016 Olympic Games | 59.1 | 6 |
| 27th | Nissan | Be The Heartbeat | 57.3 | 6 |
| 28th | OMEGA | At the Olympic Games | 56.8 | 6 |
| 29th | Coca-Cola | Gold Feelings | 56.1 | 6 |
| 30th | TD Ameritrade | A U.S. Olympian's Mission to Medal | 55.4 | 6 |
| 31st | Zico Coconut Water | The Moment | 55.4 | 6 |
| 32nd | Under Armour | Rule Yourself - Women's Gymnastics | 55.4 | 6 |
| 33rd | OMEGA | Recording Olympic Dreams Since 1932 | 55.4 | 6 |
| 34th | Always | #LikeAGirl Keep Playing | 53.7 | 6 |
| 35th | Samsung | The Anthem | 52.1 | 6 |
| 36th | Chobani | #NoBadStuff Anthem | 52.1 | 6 |
| 37th | Milk Life | Mother's Notes | 51.6 | 6 |
| 38th | Citi | Progress | 51.6 | 6 |
| 39th | Under Armour | Rule Yourself - Michael Phelps | 50.7 | 6 |
| 40th | Gillette | Perfect Isn't Pretty | 50.7 | 6 |
| 41st | Gillette Venus | Gabby Douglas Moves Like No Other | 50.6 | 6 |
| 42nd | TD Ameritrade | Big Dreams, Complete Focus | 50.4 | 6 |
| 43rd | New Balance | 7 Billion | 49.3 | 5 |
| 44th | Powerade | The Power Of Blue Blood | 49.3 | 5 |
| 45th | Powerade | Run - Lopez Lomong | 47.2 | 5 |
| 46th | Bridgestone | DriveGuard | 47.2 | 5 |
| 47th | Coca-Cola | Gold Actions | 45.4 | 5 |
| 48th | TD Ameritrade | The Bryan Brothers' Last Run At Gold | 44.1 | 5 |
| 49th | TD Ameritrade | The Redemption Story of Mariel Zagunis | 41.1 | 5 |
| 50th | Tide | The Evolution of Power | 40.9 | 5 |
| 51st | Nike | #ToVictory | 40.9 | 5 |
| 52nd | Atos | Rio 2016 - Digital Journey | 39.8 | 5 |
| 53rd | Reebok | Pushing Limits | 38.2 | 5 |
| 54th | Deloitte | Forever the Games | 38.2 | 5 |
| 55th | Powerade | Undisputed | 38.2 | 5 |
| 56th | Dick's Sporting Goods | Sleep. Vault. Repeat. | 31.3 | 4 |
| 57th | TD Ameritrade | Two Hurdlers, One Olympic Dream | 31.0 | 4 |
| 58th | Rio Olympic Games 2016 | Together - Official Olympic Campaign | 29.8 | 4 |
| 59th | NBC | Inspired by Greatness | 28.8 | 4 |
| 60th | Kelloggs | What Gets You Started? | 28.4 | 4 |
| 61st | Dick's Sporting Goods | The Contenders | 28.0 | 4 |
| 62nd | Dick's Sporting Goods | Gold | 26.2 | 4 |
| 63rd | Under Armour | Rule Yourself - Memphis Depay | 21.6 | 3 |
| 64th | Core Power | Choose To Be Awesome | 20.9 | 3 |
| 65th | Powerade | Claressa Shields | 17.5 | 2 |
| 66th | Head & Shoulders | David Boudia | 7.0 | 2 |