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ANA Conference: Realeyes To Discuss #EmotionAI's Role In Future Of Marketing

By David Waterhouse

How is #EmotionAI helping innovative brands such as Hotels.com? What role will it play in the future of marketing? And what impact can this ground-breaking technology have on other industries outside of marketing?

These are just some of the topics the Realeyes team will be discussing at the 2019 ANA Brand Activation Marketing Conference in Florida next week.

Realeyes’ Head of Customer Success, Tina Gaffney, has been invited to speak in a session organised by the Futures Forward series at the conference at the Ritz-Carlton in Orlando, exploring “what's now, new and next” in the world of marketing technology.

In the final wrap-up session of the conference (Friday, May 17 at 11.15am), Tina will be joined by Alice Chen, of Hotels.com, as they show how the brand is using Realeyes’ #EmotionAI data to inform their content marketing strategy.

Both will then take part in a discussion, moderated by R3 co-founder Greg Paull, on how such technology can be used in the future. So if you are heading to the ANA Conference next week, why not join what promises to be an incredibly interesting session.

2019 ANA Brand Activation Marketing Conference 

Details:

Wednesday, May 15, 2019 at 2pm; Ends: Friday, May 17, 2019 at 12pm

The Ritz-Carlton, Grande Lakes, 4012 Central Florida Pkwy, Orlando, FL 32837

Our Session: Friday, May 17 at 11.15am (55 minutes)

Futures Forward Studio: How AI-Enabled Technology Transforms The Personalization of Retail

Explore what's Now, New and Next in the world of marketing technology in Futures Forward, a series presented by ANA Marketing Futures and R3 that will help marketers prepare for tomorrow. In this session for Brand Activation, hear and learn from some of the brightest minds developing the software and hardware changing how customers behave and buy. Brand case studies will be presented that are practical for immediate business application and demonstrate proof of concept. All attendees will receive resources to help them identify where they are on the marketing futures journey, and what to look out for when engaging marketing service providers in the innovation space.


by David Waterhouse