Realeyes Presentation at the ARF [WATCH]

Keith O'Brien
Keith O'Brien
September 25 1 min read
As our VP of marketing Max Kalehoff wrote in his recent Forbes piece, the growing attention to attention is great for the advertising industry.

That’s why he was excited to share our research at the ARF’s AUDIENCExSCIENCE 2021 conference. And if you missed the event, you can catch the entire presentation below.

We feature the Attentive Reach advertising model and reveal groundbreaking early data from our live mobile attention tracking system.

For example, Mobile apps can have 80% more attention than ads on linear TV. And YouTube has 4.4 times the attention market share of all FB products combined during our preliminary study.

Watch Presentation