Thumbnails of food delivery ads

Food Delivery Ads: Attention-Driven Creative Boosts Sales by 13.5%

Every day, consumers globally decide whether to make their own meals or order takeout or delivery from an area restaurant or ghost kitchen. Delivery aggregators and...

Thumbnails of many retail ads

In-Store Scenes in Ads Drives 3% Sales Impact for US Retailers

Capturing and maintaining consumer attention is paramount to retailers’ ability to drive sales and build brand loyalty. Creative is the largest single driver of...