Realeyes has been shortlisted for a Europa award.
The tech company, which uses emotional AI software to help advertisers such as Coca-Cola and Mars maximise the impact of their video marketing, is a finalist in the Hottest Marketing/AdTech Startup category.Using webcams and the latest in machine learning technology, Realeyes’ tech platform measures how people feel as they watch video content online, enabling brands, agencies and media companies to optimise their content and help target their videos at the right audiences.
Congrats to Codec, Duel, AppsFlyer, Tictail, Seenit, who have also been shortlisted. The winners will be announced at an award ceremony held at the The Brewery, in the heart of London’s Tech City, on July 3.
The Europas Awards and Unconference - run in association with TechCrunch - are the premier awards for early, mid, and late stage technology start-ups.
Using webcams and the latest in computer vision and machine learning technologies, Realeyes measures how people feel as they watch video content online, enabling brands, agencies and media companies to optimize their content and help target their videos at the right audiences.
Founded in 2007, the global company has offices in New York, Boston, London and Budapest. Customers include brands such as Mars, Hershey’s and Coca-Cola, agencies Ipsos, MarketCast and Publicis, and media companies such as Turner, Teads and Oath.