First Covid-19 Auto Video Ads Reveal Appetite for Brand Reassurance

Case study

How do you sell cars during a global pandemic? That surely is one of the toughest questions facing every auto manufacturer now. Of course, every marketer is asking...

Short-Form Video In An Age of Distraction


Hopefully, the Coronavirus pandemic will pass quickly and with minimal harm. Either way, we’re accelerating into a new age of consumer distraction and shorter...

Realeyes Expands Globally As Market for Emotion AI Accelerates


New Executives Join to Meet International Demand as Realeyes Adds New Customers, Products and Applications

Why CMOs Are Blind to 90% of Their Content Experience


It is best practice -- and common -- for marketers to pre-test human response of their premium video content. That typically includes big event-driven “tentpole” TV...

See which brand ads smashed it at Super Bowl LIV

Case study

Attention and emotion measures reveal propensity for advertising creative to drive impact of paid media investment 

Realeyes Names Joseph Zahtila as Chief Revenue Officer


Zahtila Will Lead Go-To-Market Strategy and Growth for Pioneering Emotion AI Company

Emotion AI Measurement Company Realeyes Appoints Max Kalehoff To Lead...


Realeyes, a leading computer vision and emotion AI company, announced the hiring of Max Kalehoff as Vice President of Marketing. 

Emotion AI Reveals Which Tory And Labour Ads Are Resonating Best With...

Case study

You know it. I know it. We all know it. A General Election is coming to the UK.   When it will happen, we’re not sure just yet. But with Brexit looming and no party...

Face-reading AI Reveals Why Chilling Sandy Hook Promise PSA Is Such a...

Case study

New backpack, pens and folders - everything a child needs to survive the new school year. Socks, scissors and a skateboard - everything a child needs to survive a...