How AI Can Help Brands Be Heard In The Age Of Distraction
The other weekend I caught myself juggling between six different connected devices at the same time.
AI Metric Tells Brands How Much Attention Ads Will Attract
Advertisers can now find out how much attention their ads will attract before they are launched thanks to a new AI-powered metric released today by emotion AI...
What Happened When We Tested Some Of The BBC's Greatest TV Moments
Finding something decent to watch on the telly can be challenging. But while channel-hopping the seemingly endless array of boring reality shows, cooking features...
Mobile Video Viewers More Emotional and Engaged Than Desktop Users
People who watch videos on their mobile devices are more likely to have an intense emotional reaction to the content.
Former AOL And MediaMath Director Rob Blake Joins Emotion AI Pioneers Realeyes As CRO
Martech pioneers Realeyes - which uses emotional AI software to help advertisers such as Coca-Cola and Mars maximise the impact of their video marketing - today...
Realeyes Shortlisted For Europa Award
Realeyes has been shortlisted for a Europa award. The tech company, which uses emotional AI software to help advertisers such as Coca-Cola and Mars maximise the...
Which Cannes Contenders Will Come Out on Top?
Trying to predict a Cannes winner is a tricky business. After all, from the tens of thousands of marketing campaigns submitted only 3% will actually walk away with a...
Nike Scores Early World Cup Engagement Victory Against Adidas
The battle for the 2018 World Cup has not even started yet, but already Nike has scored one major victory over its sporting rival adidas.